Seller Fulfilled Prime
Amazon SFP
Seller Fulfilled Prime
At Pick Pack Pro, we specialise in seller fulfilled prime (the SFP program), we know what takes to keep the prime badge and we ship thousands of Prime orders everyday.
Prime Badge Without FBA Fees
Reach Prime customers while fulfilling orders yourself.
Full Control Over Shipping
Manage inventory, packaging, and delivery your way.
Why Pick Pack Pro for SFP?
We understand Amazon’s strict SFP requirements and have the expertise to help you meet them. Our streamlined fulfillment solutions ensure fast , reliable shipping, keeping your Prime badge secure. With efficient inventory management and multi-channel flexibility, we make SFP work for your business.
Our on-time shipping including first scan is 99%+ meaning we can achieve the metrics set out by Amazon for SFP. Plus we have a track-record to prove this!
Our technology ensures the label is purchased directly from Amazon either on your shipping account or ours. Allowing us to achieve the 98% target set by Amazon for SFP.
Our web portal allows you to view live orders across all platforms and manages inventory to prevent you overselling.
Seller Fulfilled Prime
Pick Pack Pro recommends SFP for items unsuitable for FBA or Vendor Central, such as large, low-margin, hazardous, or slow-moving products. It’s ideal for multi-channel sellers who want to keep inventory flexible and avoid Amazon’s long-term storage fees. Sell freely across all channels with SFP!
- Clear, Simple Pricing
- Keep the Prime Badge
- On-time delivery target
- Smash the Cancellation Rate
- Get Buy Shipping via API
- Competitive Shipping Rates
Frequently Asked Questions
Why should I choose Pick Pack Pro for my Seller Fulfilled Prime solution?
We specialize in SFP, maintaining a 99% on-time shipping rate and under 0.5% cancellations. Using Amazon-approved carriers and API integration, we meet all SFP metrics. Our transparent pricing ensures no hidden fees or long-term contracts—just reliable fulfillment.
What are the benefits of using Seller Fulfilled Prime (SFP)?
SFP gives you Prime benefits while keeping control of your brand and inventory. Ideal for large, low-margin, or slow-moving items, it lets you sell across multiple channels without relying on Amazon’s warehouses. Enjoy lower shipping rates, better cost management, and protection from A-to-Z claims.
How does Pick Pack Pro ensure on-time delivery and maintain the Prime badge?
With a 99%+ on-time shipping rate, we exceed Amazon’s SFP standards. Using top Amazon-approved carriers, we ensure fast, reliable deliveries, helping you keep the Prime badge while maintaining control over your brand.
What are the cost considerations for using Seller Fulfilled Prime (SFP)?
SFP requires next-day tracked delivery at no cost to customers. We help minimize shipping expenses with Amazon’s discounted rates and offer pay-as-you-go warehousing for clear per-unit fulfillment costs. Our transparent pricing ensures healthy margins while maintaining Prime service standards.
I have Special Requirements, is that something you can help with?
Absolutely. We can perform any work request according to your requirements